There’s a lot of information floating around on the Internet. Some of it is good, but a lot of it is bad. And to make matters worse, a lot of the information may look good and be good, but may not be the right information for you.
Here’s what I mean by that.
Much of the information on the Internet is written by (or commissioned by) vendors and is aimed at and written for Fortune 1000 companies. These companies have vast IT departments and large budgets. They can afford to buy in-context information and hire the full-time personnel with the experience and expertise they need.
But what if you’re not a Fortune 1000 company? What if your IT department is small and maybe even understaffed? Or has a tiny budget or a budget that gets smaller and smaller every year (but the business expects more from you)? Or you’re a government agency or not-for-profit, and have to ‘play by different rules’? How do you get the information and services you need, in context and scaled to fit your circumstances?
As an example, TAC was flooded with questions from clients surrounding iPad adoption in the enterprise (and SMB space) when they first came out. Many clients asked identical questions but were at times given vastly different answers. Why? Because the answer given to a Fortune 500 company could in no way be scaled down to a small or medium-sized business, and conversely, an answer for an SMB may be inefficient and costly if scaled to enterprise sizes.
Answers require more than facts, they require context. and that’s the difference between the right information and the right-for-you information.
Have you ever gotten the right information only to find out that is wasn’t the right-for-you information? We’d like to hear about it.